Impressive Postcard in production stage

As you might know, Indonesia's postcard market has been in hibernation mode for the past decades (and maybe also in other countries). It reflects the diminishing need of sending printed materials using post service and the upswing of technology worldwide on the other hand.

Impressive Postcard

But, we believe there is still oportunity out there and decided to crack the market, with a new product and concept. From our portfolio, we select carefully 60 of the best photos of Indonesia.

For the last two months we develop  "Impressive Postcard". The postcard is to show off Indonesia's beauty. Furnished with informative and interesting facts and sometimes even a story about the place and the photo. Since Indonesia is a vast country, we produce no less than 60 types of postcards, from Sumatra to Papua. We use special grade paper and production process. Resulting in unique and premium quality postcard in a hope people will love and buy it. 

Cutting process

Impressive Postcard production processImpressive Postcard production process ~Indonesia's postcard

A peek...

The production is almost complete now. You can buy it in Alun-alun Indonesia (Grand Indonesia and Nusa Dua Bali) by the 4th week of September 2013.

Impressive Postcard price tag is 15.000/pc and Rp 50.000/set of 4 pcs.

Toraja's rice barn

UPDATE: NOVEMBER 16, 2013:

Available at: 

Alun Alun Indonesia Grand Indonesia (Wrap Inc division) Jakarta 

Alun Alun Indonesia Debenhams Kemang Village Jakarta 

Sogo Bali Collection, Nusa Dua Bali

Alun Alun Indonesia Central Park Jakarta (by the end of November 2013)

Kinokuniya Book Store Plaza Senayan, Jakarta (December 2013, insya Allah)

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impressive postcard gallery: http://www.alcibbumphotography.com/impressive_postcard_gallery

Press Release and the stroy behind it.